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What is The Role of Enterprise Architecture Within the CX?

from switchON Europe 2024

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Have you ever wondered how Enterprise architecture ultimately supports your customers?

In this session, we'll navigate the path to enhancing customer experience (CX), by focusing on crucial elements like technology, trust, and effective tracking of your EA efforts. 

Discover how EA plays a pivotal role when customers are dissatisfied, helping you analyze customer journeys, touchpoints, and CX elements.

By the end of this session, you'll gain an understanding of how to optimize and improve CX through the power of enterprise architecture.

Watch on-demand



Matt Gallagher

Head of Sales,

February 22, 2024 · 16 Minutes